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About Us
Established in year 1977. Founder of the company, Fang Chew Ham started San Soon Seng Food Industries Sdn Bhd (SSSFI) as liquid caramel producer. Through the years of commitment to provide quality and concerns in customer satisfaction, the company continuously grows under the leadership of Mr. Fang.

In the early 90's, the company extended its caramel products range to include the international standard caramel colour. The demand of the products continued to grow.

With the aim of becoming one of the leading food and beverage ingredients manufacturer, the company decided to broaden its products portfolio in the early 90's. Vinegar products were introduced in the year1994 followed by Soya Protein Sauce(HVP) products in year 1996.

Using the latest technology, the company extended into another starch-based product, Glucose Syrup and High Maltose Syrup in 2002. With our ability to anticipate customer needs and consistency in providing quality products, our products market demand grows dramatically over the years.

In year 2002, San Soon Seng Food Industries Sdn Bhd became the wholly own subsidiary of Three-A Resources Berhad and was listed in the Bursa Malaysia Securities Berhad. At the same time, the company also awarded the internationally acclaimed ISO 9001:2000 with UKAS (United Kingdom Accreditation System) by SIRIM for Quality Management System.

Over many years of expansion in liquid products, the company diversified into powder product manufacturing in the year 2003. Spray drying facilities were brought into the production line, catering for Caramel Powder, Hydrolyzed Vegetable Protein(HVP) Powder and Soya Sauce Powder production.

In year 2007, SSSFI continue its specialty in starch-based products by launching full range of Maltodextrin into the market.

Today, SSSFI extensive products portfolio inclusive of Liquid Caramel(Malaysia Standard), Caramel Colour(International Standard), Caramel Powder, Distilled Vinegar, Natural Fermented Vinegar, Rice Vinegar, Soya Protein Sauce(HVP), Glucose Syrup, High Maltose Syrup, Hydrolyzed Vegetable Protein(HVP) Powder, Soya Sauce Powder, and Maltodextrin.

Backed by the experience and expertise of the management team and coupled with strong technical support, SSSFI had gained much confidence and reliable from our customers. The company set down its principles and policy to provide quality products, to satisfy customer requirements, and to strive for continual improvements. Coupled with experience and growth strategies, the company has ventured into the international market. Products of SSSFI exported over 20 countries around the world.

We trust and believe our continual efforts and improvements will grow and success mutually with our customers.

 

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